In this post we feature one of the work of visual artist Alex Dragulescu called SPAM ARCHITECTURE. These images are generated by a computer program that accepts as input, junk email. Various patterns, keywords and rhythms found in the text are translated into three-dimensional modeling gestures.
In parametric design, what we do is basically turning design into a process that will be able to use information (input) to draw a form (output). The designer has now a new role in the design process : he has to filter and choose what kind of information to use (which parameters).
Alex started feeding messages into a plant-generating algorithm. « I have certain key words controlling, for example, the size…. Like, how many times is ‘Viagra’ in the text, and maybe it will control the size of the petals. »
Source : csmonitor.com + bldgblog.blogspot.co.uk